Chi Kit Wong
Product Design & Management
With a passion for design, love for technology, I started off my design career as a Multimedia Designer at Charles & Keith. Worked closely with the marketing team, I’m responsible for the design and development of the website and Facebook apps, the production of campaign videos, and the reports on traffic analytics to determine the effectiveness of our marketing effort. Through survey and analytics we got to understand our customers behaviour and needs, and further improve the experience we are providing.
I was promoted shortly to Senior Designer. Spearheaded the ecommerce site. Built and piloted on Magento enterprise ecommerce platform. Balancing fashion trend with multimedia technology, to provide an enjoyable experience to all customers on all digital mediums. Lead a team of junior designers to manage projects and to advance on their career path. Worked closely with the marketing and the R&D departments, playing an influential role to the campaign marketing.
I’ve learnt a lot in a short time at this fashion retail SME, but look forward to joining a MNC to have a taste on how big company works. I received an opportunity to join InterContinental Hotel Group as an Enterprise Solution Specialist, as they expand their digital team in Asia.
The role opened me to the business side of things. Ascertained the business owners’ needs and requirements, analysed and designed cross-platform corporate and hotel employee solutions. Performed research, built use cases, and did presentations for buy-ins. Produced wireframes, mockups, and prototypes for testing and checking of user flow. Worked with stakeholders to implement global standards and best practices. Managed vendors on regional and global projects. Provided consultation on products’ user interface and experience and advised on creative direction.
I’m now with the Agency for Science, Technology and Research (A*STAR), as they expand on digital team and focus on productisation of researches and concepts.
I lead the design of products to facilitate discussion with internal and external stakeholders. Increase capability showcase for the institute to potential clients. Manage vendors and work with stakeholders to bring design to production. Plan and perform user research and implement user centred design. Conduct internal workshops on ideation, design sprint, and design thinking. Evaluate product designs and recommend improvements. I also share design practices and methodologies with product teams.
I’ve had some startup experience as a core team member, and a co-found companies on the side. Going beyond just doing a job, I’ve to pitch for funding, source for talents, manage time and people.